This project allowed me to rapidly connect one-on-one with thousands of people in Houston by simply DM’ing the question, “What’s one thing YOU love about Houston?” 
In just a few months, the Instagram follower count approached 10k. The brand identity was based off Houston’s most iconic sights, color palettes, and symbols. The collection can still be seen at
Deliverables included: Digital Photography, Social Media, Community Engagement, Brand Identity, Logo Design, Social Graphics, Art Direction, Digital Illustration

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